Field Notes

Insights, updates, and behind-the-scenes progress from the team driving Sonora’s ATP strategy — one key action at a time.

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Talent Manuel Molina Talent Manuel Molina

Don't Build a Tower. Build a Bridge.

Right now, several universities in Sonora are discussing how to respond to the momentum around semiconductors.

Some are proposing a dedicated master’s program in semiconductors. Others are exploring new degrees or specialized certificates.

This isn’t unusual. When a new industry priority emerges, the academic instinct is often to build a new tower.

It’s visible. It’s fundable. It feels like progress.

But semiconductors — and particularly ATP — don’t need a new tower. They need a bridge.

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Talent Manuel Molina Talent Manuel Molina

Why We’re Betting on Technicians

When people think about semiconductors, they picture engineers — PhDs in cleanrooms, inventing the future. And that’s fair. But if Sonora wants to be taken seriously in the semiconductor value chain, especially in backend operations, it needs to bet big on someone else: the technician.

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